This policy applies to parkrun Global Ltd and all its subsidiaries and other entities in the parkrun Global movement.
Photography or filming may take place at any of our events, is common practice, and helps us to inspire other people to engage in physical activity and to redefine what it means to be active. It also provides a means for historical recording of our events over time. Furthermore, our use of images helps to demonstrate diverse groups of people engaging in and enjoying physical activity both during parkrun events but also as part of the wider community.
We ensure compliance with safeguarding with regard to photos and videos at our events - please see our Photo & Video Safeguarding Policy for more details.
By taking and publishing photographs parkrun is exercising its rights to freedom of expression and the rights of the public to receive information, and recording its interest in creating and archiving a historical record of parkrun events by taking and retaining photographs which also have an indefinite period of promotional value, which are also ‘legitimate interests’.
Approved Partners at Events
parkrun allow for their approved partners to attend events. All approved partners have contractual agreements in place and are subsequently permitted to attend events to take photos and videos for their own commercial use. In scenarios where partners are attending events and capturing photos and videos, event organisers will ensure that this is announced and participants are notified in the pre-event briefing.
Approved partners will take wide shots and group images at events for their own use, commercial uses, such as promoting their business and promoting their partnership with parkrun. In circumstances where a participant is the focus of a photo or video, the approved partner will ask for consent to use the photo or video for these purposes.
Where an approved partner takes an image or video for their own purposes, they will act as a separate Data Controller for this personal data.
Sharing with Approved Partners
There may be circumstances where parkrun wishes to share images and/or videos with approved partners. To do this, parkrun will rely on legitimate interests to share wide shots or group images of events with partners.
In situations where a participant is the focus of the photo or video, this will only be shared with the partner for their own commercial use when the participant has provided their consent for us to do so.
Notifying Participants
All event-specific websites state that photography or filming may take place, and our Privacy Policy also contains information regarding photography. Where photography is taking place at an event then participants should be notified in the pre-event briefing.
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2.16.1 Drones
Due to the administrative requirement of monitoring thousands of parkrun events globally, with the exception of official partners, we do not allow anyone to film and/or share any drone footage or images of parkrun events.
We will endeavour to ensure any unapproved drone footage taken at parkrun events and shared on parkrun channels is removed and deleted.